In the first chapter Scott McCloude is talking about what the definition of comics is. First he starts off by saying that he really didn’t think comics were good he says "I read real books" but when his friend lent his collection of comics and was fascinated by them. He tried to explain to people what comics meant to him but people were too narrowly minded and didn’t understand. So that is what he is trying to do in this chapter. First he starts by trying to explain what comics are by saying that it is like a vessel it can hold many ideas and images. he first explains that its "sequential art “as the first theory, but later makes it more brad by saying it is "juxtaposed pictorial and other images in deliberate sequence, intended to convey information and/ or to produce an aesthetic response in the viewer". Then he goes on to explain that comical art has been used way back in time by the past civilizations. He tells you some of it was comical art but some wasn’t such as the Egyptian art. The reason is because it was there language even though it was pictures. So what McCloude is trying to get across is that it’s not what it says it’s what it doesn’t say.